burstcpaicon-agendaicon-cc-byicon-cc-ccicon-cc-ncicon-cc-saicon-downicon-dribbbleicon-emailicon-expicon-facebookicon-faqicon-filtericon-flickricon-fundsicon-googleicon-guideicon-hashtagicon-hotelicon-instagramicon-jobsicon-linkedinicon-liveicon-loginicon-logisticicon-mixericon-orgflagicon-partyicon-plusicon-pressicon-proposalsicon-removeicon-rssicon-ryersonprojecticon-staricon-travelicon-twittericon-videoicon-youtubelevel-advancedlevel-beginnerlevel-intermediatelogo-campfirelogo-iconlogo-markrate-0rate-1rate-2rate-3rate-4rate-nullryerson-hoststatus-approvedstatus-pendingstatus-rejectedstatus-withdrawnsubject-business-type-panelsubject-business-type-sessionsubject-business-type-workshopsubject-businesssubject-community-type-panelsubject-community-type-sessionsubject-community-type-workshopsubject-culture-type-panelsubject-culture-type-sessionsubject-culture-type-workshopsubject-culturesubject-design-type-panelsubject-design-type-sessionsubject-design-type-workshopsubject-designsubject-hacker-type-panelsubject-hacker-type-sessionsubject-hacker-type-workshopsubject-hackersubject-other-type-panelsubject-other-type-sessionsubject-other-type-workshopsubject-othersubject-podcasting-type-panelsubject-podcasting-type-sessionsubject-podcasting-type-workshopsubject-podcastingsubject-social-type-panelsubject-social-type-sessionsubject-social-type-workshopsubject-social

The Canadian Podcast Awards

February 24th
6PM Pacific Junction Hotel

The Rise of the Marketing Technologist

Sunday
2:00 pm
Room 183
Attend this Session

The number of digital marketing technologist (MarTech) doubled year after year in the past years. More and more digital marketing professionals who specialize in various digital technologies call themselves “Marketing Technologists”. They bring to the table a blend of both technical and marketing skills to orchestrate digital marketing operations. These highly sought after professionals are in high demand, but how can you find these unicorns? How can you become one such unicorn?

This presentation was initially delivered at TechJam Oct 2017 in Transylvania, Romania

View slides:

The Rise of the Marketing Technologist from Macromator Inc.

View presentation from TechJam, Romania

Key Take Aways

  • Chief Marketing Technology Influencers to follow
  • Marketing technology skills to focus on 
  • What and how to study?
  • Marketing Technology industry trends
  • How to understand both the marketing and technology side
Direct Link Direct Link Direct Link
Advanced Digital Business & Entrepreneurialism Session

Speakers

Please login to leave feeback.

Loading